You may have heard about Spotify in the news lately. Here’s why:
On the third of November, Taylor Swift and her music label Big Machine Label Group pulled all of Swift’s music from the popular music streaming service, Spotify. Swift said “Music is art, and art is important and rare. Important, rare things are valuable. Valuable things should be paid for.” She added, “I just don’t agree with perpetuating the perception that music has no value and should be free.” Spotify was sad about their breakup and wrote her a letter and made her a playlist on their website that used song titles to spell out “Hey Taylor, we wanted to play your amazing love songs and they’re not here right now. We want you back with us and so do, do, do your fans.”
What exactly is Spotify?
Spotify is a popular music streaming service which allows users to create free accounts and listen to music from a variety of different artists. Even without upgrading to a paid, premium account, Spotify’s 40 million listeners have access to music from all different genres ranging from chart toppers and unknown indie artists. Ironically, it’s original purpose was to support artists and help protect them from piracy. According to Spotify, Taylor Swift’s songs are on over 19 million playlists. They say “We believe fans should be able to listen to music wherever and whenever they want, and that artists have an absolute right to be paid for their work and protected from piracy.”
What was the effect for Swift?
Well, since then, the views of her videos on Youtube have almost doubled weekly. Specifically, views for her “Shake it Off” video have increased by 120%. Her newest album, 1989, was one of the fastest selling albums of the 21st century based on sales in the first week, with sales rivaling those by artists such as *NSYNC, Eminem, and Britney Spears.
What does everyone think about it?
Plenty of artists have spoken out in support of the streaming service. Swift’s BFF Ed Sheeran says he thinks Spotify is beneficial as it helps lesser known artists gain exposure and popularity. Some artists agree with Swift, though. The Black Keys, Pink Floyd, will.i.am, and a few others refuse to share the music on this site. Many of her fans and haters have spoken up on Twitter, with some supporting her decision, others criticizing her and planning to delete her music, and many others quoting her songs asking when she’ll write a song about her breakup with Spotify, or “never getting back together”